2016 VOLVO XC90



Filed under Blog Post 3

5 Responses to 2016 VOLVO XC90

  1. Itza

    The image has a white Volvo in the center of the paper. The whole image seems to be sketched and the information given is handwritten. The background is a forest with all kinds of shades of green plants and trees everywhere.
    The speaker is someone who is advertising the Volvo XC90 to an audience she belongs to. The intended audience would be environmentalist, people who care for the health of the environment. The situation is how the audience can obtain a environmental friendly car.
    The car being stationary around nature proofs it is not harmful to the environment. Also at the bottom of the image there is a website called greencarreports.com enforcing the intended audience of environmentalist. The text in the image compares how other hybrids only have Level 1 charging but the Volvo XC90 has both Level 1 and Level 2 charging.
    The text and context of the advertisement both aim towards conservationist with a background full of all kinds of shades of green and key words that convince the audience the Volvo is the right vehicle for them.

  2. Jasmine Seals

    This is a really nice advertisement. I can clearly see that your intended audience are those who care about the environment. Having a very green scenery definitely appeals to your target audience of environmentalist. In your ad you also discuss the charging levels and site greencarreports.com which shows the audience they can trust you, therefore being more likely to buy the 2016 Volvo XC90.

  3. Kimberly

    Itza and Jasmine I’m glad you got where I was going with this ad. It was aimed to environmentalists. I had no idea how I was going to sell a car to people who are all for trying to preserve the Earth, however with the Volvo being a hybrid, made my job a lot easier. I included the quotes for renforcement as well as sketching the image by hand to give it a more natural effect.

  4. Kim: I think you highlighted the most important details, and I agree with the people who have already commented that you have created a very beautiful and appropriate ad. I think environmentalists might also be drawn to the number of people that could fit in the car and presumably ride together to work.

  5. Sabrina

    I really like this ad. It gets straight to the point that it is aimed towards environmentalists. By putting the car up front, it is really bold and looks like it is meant to be one with nature. You did a really good job with addressing your intended audience.

Leave a Reply